Monday, March 3, 2014

What's the Difference Between Developmental Editing, Content Editing, Copy Editing, and Proofreading?



Click image above to watch the video version!
(If for some reason the video doesn't appear above, please pop over here to view it)


When you hear the word “editing,” you—like most people—probably think of someone who fixes grammar and punctuation, right? Well, that’s definitely one type, but there are actually a few different types of editing, and each one is vital to your book’s success.

I, myself, used to get confused sometimes distinguishing the various editing terms, so I imagine you might too. Well, be confused no more ... your friendly book doctor is here to explain!

Thursday, January 23, 2014

Do I Really Need to Hire a Professional Editor if I Self-Publish My Book?

The Book Doctor Is In with another fun, brief video just for you!

 
(If the video doesn't appear in the window above, please click here to view)

This is a question I hear all the time ... and the answer is a resounding, non-negotiable YES!

Allow me to explain ...

Thursday, January 16, 2014

How Long Does It Take to Produce a Self-Published Book?

* This is a re-post for those who weren't able to view the video. If you were one of them, I apologize! I've re-embedded the video and added the link in case it's still not appearing on the screen for you. Enjoy!

*   *   *   *   *

The Book Doctor Is In with a brand new video!




(if the video doesn't show above, please click here)

As a general guideline, once the manuscript is finished—depending on the level of editing it needs, the complexity of the interior layout, and the time it takes to achieve the right cover design—six months is a realistic time frame for most books.

Seem like a long time?

Let me tell you why it's not.

If you thought you could slap a book up on Amazon in a week or so, well ... you can, if you want to:

  • put a wholly substandard book into the marketplace
  • kill your credibility as an author
  • receive bad reviews on everything from typos to lack of editing, or worse
  • spend money redoing your book the right way, and
  • be stuck with your inferior version forever listed on Amazon for sometimes ridiculous amounts of money

I've seen this happen MANY times to uneducated and overeager authors ... and I DON'T want it to happen to you!

So why is six months a good time frame for most books?

  • If you haven't started building your platform yet, those 6 months will be crucial for doing so
  • If you already have a strong platform, you can use the time to your advantage to build buzz
  • You must allot at least 2 months for the required rounds of proofreading
  • You ideally need 2–3 months for the editing process (sometimes less) and more if you've written a novel. *Many rewrites are the norm and should not be taken lightly.

The rest of the time will be dedicated to:
  • the perfection of your front cover design and full cover layout
  • your standout interior layout and design
  • setting up your account and title with your publishing company and submitting and reviewing the files
  • writing your sales materials and
  • creating and uploading the ebook version

Which leads us to ...


Your Book Doctor Prescription of the Week: 

Don't even consider rushing your book's production—give it the time and attention it deserves from one or more professionals from cover to cover. I can tell you from experience producing a wide variety of excellent books that you'll be incredibly happy and proud you did!

Stay tuned for more fun and brief videos like these where I answer all your self-publishing questions! And I'd be most grateful if you'd share this on Facebook, Twitter, LinkedIn, or other social media outlets with other writers you think would benefit. Thank you!

Until soon ... Write from the heart ...

xoxo,





Stacey Aaronson is a professional Book Doctor who takes self-publishing authors by the hand and transforms their manuscripts into the books they've dreamed of—from impeccable editing and proofreading to engaging, audience-targeted cover and professional interior design—rivaling or exceeding a traditional house publication.
www.thebookdoctorisin.com

Enter your name and email at the top right of any page of my site to receive my Top 10 Mistakes Self-Publishing Authors Make … And How YOU Can Avoid Them. It's a super free gift from me to you!

Wednesday, January 15, 2014

How Long Does It Take to Produce a Self-Published Book?

The Book Doctor Is In with a brand new video!



(if the video doesn't show above, please click here)

As a general guideline, once the manuscript is finished—depending on the level of editing it needs, the complexity of the interior layout, and the time it takes to achieve the right cover design—six months is a realistic time frame for most books.

Seem like a long time?

Let me tell you why it's not.

If you thought you could slap a book up on Amazon in a week or so, well ... you can, if you want to:

  • put a wholly substandard book into the marketplace
  • kill your credibility as an author
  • receive bad reviews on everything from typos to lack of editing, or worse
  • spend money redoing your book the right way, and
  • be stuck with your inferior version forever listed on Amazon for sometimes ridiculous amounts of money

I've seen this happen MANY times to uneducated and overeager authors ... and I DON'T want it to happen to you!

So why is six months a good time frame for most books?

  • If you haven't started building your platform yet, those 6 months will be crucial for doing so
  • If you already have a strong platform, you can use the time to your advantage to build buzz
  • You must allot at least 2 months for the required rounds of proofreading
  • You ideally need 2–3 months for the editing process (sometimes less) and more if you've written a novel. *Many rewrites are the norm and should not be taken lightly.

The rest of the time will be dedicated to:
  • the perfection of your front cover design and full cover layout
  • your standout interior layout and design
  • setting up your account and title with your publishing company and submitting and reviewing the files
  • writing your sales materials and
  • creating and uploading the ebook version

Which leads us to ...


Your Book Doctor Prescription of the Week: 

Don't even consider rushing your book's production—give it the time and attention it deserves from one or more professionals from cover to cover. I can tell you from experience producing a wide variety of excellent books that you'll be incredibly happy and proud you did!

Stay tuned for more fun and brief videos like these where I answer all your self-publishing questions! And I'd be most grateful if you'd share this on Facebook, Twitter, LinkedIn, or other social media outlets with other writers you think would benefit. Thank you!

Until soon ... Write from the heart ...

xoxo,





Stacey Aaronson is a professional Book Doctor who takes self-publishing authors by the hand and transforms their manuscript into the book they've dreamed of—from impeccable editing and proofreading to engaging, audience-targeted cover and professional interior design—rivaling or exceeding a traditional house publication.
www.thebookdoctorisin.com

Enter your name and email at the top right of any page of my site to receive my Top 10 Mistakes Self-Publishing Authors Make … And How YOU Can Avoid Them. It's a super free gift from me to you!

Tuesday, October 29, 2013

Make Reporters Say Yes: The Must-Know Steps for Self-Published Authors to Get Local Media Coverage

A few months ago, I was privileged to meet Annie Lubinsky, the wonderful Features Editor of a local newspaper in my area. After chatting about our respective positions and realizing the great need to educate authors on obtaining exposure for their books through local media, I saw the value in doing a webinar together on the topic, asked if she’d be interested, and she gladly accepted.

The guidance Annie gave in that presentation was invaluable, and because I’ve wanted it to reach a wider audience, I’ve finally written the following article (with Annie’s blessing!) in an easy-to-digest Q&A, highlighting the information we shared in that webinar.

Yes, newspapers are still alive, both in print and online. And our goal was to take writers from feeling intimidated and overwhelmed about approaching local media to being more knowledgeable, confident, and respectful of the process so they could gain the editor relationships and exposure they desired. I hope you’ll find we accomplished this as you use these tips to obtain coverage for your own labor of love!

Friday, October 18, 2013

Is Ingram Spark the Next Great Option for Self-Publishing Authors?


I admit it. When I found out just two weeks ago that Lightning Source had launched Ingram Spark to answer the call for a more author-friendly platform, I was thrilled. I eagerly encouraged one of my clients—who was previously going to use Lightning Source along with CreateSpace—to try it, and he thought it would be great too. But after my client’s account was approved and I set up the title and uploaded the files for him, my thrill quickly faded.


Now, I want you to know that I held out writing this post because I didn’t want to make a snap judgment; after all, Ingram has a great reputation, which is why I had such high expectations of the new platform. But the truth is that it doesn’t seem ready for the self-pub author, or even the publishing professional who works on behalf of the author. Why?

Thursday, August 29, 2013

Can Self-Published Authors Acquire Shelf Space?

Every author dreams of it ...

At the end of a long journey of writing, editing, publishing, and everything else in between, there it is: your book on a real-deal bookstore shelf. As if a light is shining down on it and angels are singing, you feel you’ve arrived in the literary world as an author. For some, it simply doesn’t feel right to call ourselves author until our book sits on a shelf for people to hold, flip through, and buy. Sure, there’s the digital shelf, but let’s face it: Online retailers are great, but they just aren’t the same.

Now, if you’re a self-publishing author, you may be asking yourself: Is this glorious outcome of penning and publishing a book just a pipe dream?